Jack Marucci, CPASS athletic training grad, and director of athletic training at Louisiana State University, was featured recently in USA Today about how his company, Marucci Bat Company, is rivaling the Louisville Slugger.
Jack Marucci’s hobby of making baseball bats in his backyard led him to start his company in 2002 to meet the demand of big league hitters. What no one knew was how successful the bats would become and that they would rival the infamous Louisville Slugger.
According to the USA Today article, the Louisville Slugger was the choice among major leaguers for more than 100 of years but is now losing ground. Marucci Bat Company has emerged as top competition for the Louisville Slugger and is growing in popularity. It’s a competitive business; there are more than 32 companies and Louisville Slugger and Marucci Bat Company are neck and neck for number one.
In the past five years Marucci’s company has taken over half of the Louisville Slugger’s market without ever paying someone to use their bat, according to Marucci representatives. As far as players are concerned, it all comes down to feel and knowing they can count on getting the best quality wood to the plate.