West Virginia University sport management students have learned firsthand how to combine data analytics and technology within sports. The students partnered with Athstat, an international application service, to compile data analytics and technology in the sport of rugby during the virtual marketing project.
College of Physical Activity and Sport Sciences SM 387-Issues in Sport Studies and SM-167 Intro to Sport Management students met with Athstat representative and team leader Kisset Chirengende through Zoom presentations. Chirengende provided a behind the scenes look into the sports industry while introducing the class to the company’s sport-related analytics technology. He selected students to lead the project marketing team: Daniel Yoo, Jake Ours, Konnor Davis, Broc Glover and Joseph Beutel.